Rihanna’s latest vacation base is not just a boat, it is a floating glass pavilion that turns every coastline into a private backdrop. Her preferred 144‑ft superyacht, a radical catamaran called This Is It, wraps spa-level indulgence, a see-through pool, and walls of glass into one of the most distinctive silhouettes on the water. For a star who has turned luxury into a personal brand, the yacht’s futuristic profile and transparent design feel less like excess and more like a natural extension of her world.
The vessel, which stretches roughly 43.5 meters, has quickly become a favorite setting for Rihanna and A$AP Rocky’s family escapes and high profile appearances. It is also a case study in how the new generation of superyachts is trading fortress-like privacy for immersive views, using glass, light, and wellness spaces to create something closer to a boutique hotel than a traditional ship.
The 144‑ft catamaran rewriting superyacht rules
At the heart of Rihanna’s current yacht era is a 43.5 meter (143 ft) motor catamaran that its builder, Tecnomar, positions as a one-off statement piece rather than a conventional charter platform. The twin-hull layout gives This Is It a beam and stability that traditional monohulls struggle to match at this size, which is why the yacht can carry so much glass without feeling top heavy. The design leans into that advantage with sweeping, angular superstructure lines and vast panes that make the 144-foot profile look more like a concept sketch than a working vessel, a look that has helped it stand out in the crowded Mediterranean season.
The yacht is part of a new wave of projects from Tecnomar, a brand within The Italian Sea Group that has specialized in aggressive, automotive-inspired styling. According to the yard, This Is It was conceived as a “groundbreaking” 43.5m catamaran, and the finished yacht lives up to that billing with a layout that prioritizes open-plan living and dramatic sightlines. The project sits within a broader portfolio from Tecnomar and its parent Italian Sea Group, which has been pushing into the upper tier of the superyacht market with increasingly bold concepts.
A glass palace with spa, see-through pool and “Apple store” views
What sets This Is It apart visually is the sheer volume of glass. The yacht has been described as having more windows than an Apple store, a comparison that captures how the superstructure is almost entirely wrapped in transparent panels. Floor to ceiling glazing in the main saloon and owner’s areas turns the interior into a light box, while the catamaran platform allows these panes to be cut larger than on a typical 143 ft hull. The result is a yacht that feels less like a cocoon and more like a moving veranda, with the sea and sky always in frame for Rihanna and Rocky as they move between decks.
The wellness focus is just as pronounced. This Is It carries a full spa set up, including treatment spaces and a dedicated relaxation area, and it is anchored by a dramatic see-through pool that doubles as a design centerpiece. The transparent basin lets light filter through to lower decks and creates a visual link between the water in the pool and the sea beyond, a trick that reinforces the yacht’s glass-first philosophy. Reports on the yacht’s specification highlight how the spa, the pool, and the panoramic windows work together to justify its status as a favorite of Rihanna and Rocky, and why it commands a premium charter rate.
Inside Rihanna’s charter: price tag, party scene and celebrity draw
Rihanna’s relationship with This Is It is rooted in charter rather than ownership, which is typical even at the highest end of the celebrity spectrum. The yacht has been marketed at around €350,000 per week, a six figure rate that reflects both its 143 ft footprint and its status as a one-off design. Coverage of her recent trips notes that the catamaran has become a go-to base in the South of France, where its angular profile and glass-heavy decks have been hard to miss as it anchors off busy resort towns.
The yacht’s celebrity magnetism was on full display when it served as a social hub during a Cannes visit. Among the guests were Among the high profile names, including Barbara Palvin, Kelly Rutherford, Dylan Sprouse and Rocky, as well as Paul Pogba. That guest list underlined how the yacht functions as a semi-public stage for the entertainment and sports elite, even as its interior layout is designed to keep the most private moments tucked behind tinted glass.
Design story: from Cypriot owner to Rihanna’s “This Is It” era
Long before Rihanna stepped aboard, the yacht’s story began with a Cypriot entrepreneur who made his fortune in forex trading and wanted a boat that felt like a personal manifesto. The name This Is It reflects that origin, a nod to the owner’s search for a vessel that matched his expectations after touring multiple projects. According to yard accounts, the brief pushed the design team to experiment with structural glass and asymmetrical lines, resulting in a profile that looks almost sculpted rather than assembled from standard yacht components.
The interior follows the same philosophy, with open staircases, double height spaces and a central atrium that showcases the glass pool and surrounding lounge. Technical descriptions of the yacht emphasize how the engineering team had to work behind a glass panel effect, integrating structural supports into the framing so that the windows could remain as uninterrupted as possible. That approach has made This Is It a reference point in discussions about how far superyacht builders can push transparency at this size, and it explains why the project is frequently cited alongside other experimental builds from Cypriot clients and tech-forward owners.
How This Is It fits into Rihanna’s long love affair with superyachts
Rihanna’s embrace of this glass-heavy catamaran is easier to understand in the context of her broader yachting history. She has been vacationing on large boats for more than a decade, including time on the 172-Ft Benetti Latitude, where coverage highlighted her using the expansive aft deck and outdoor lounging areas. Those earlier charters were more traditional in style, with white hulls, tiered decks and classic interiors, but they set a template for how she uses yachts as both private retreats and highly visible stages.
She has also spent time on other Benetti builds, including a girls’ getaway with Cara Delevingne on a superyacht equipped with a bar, gymnasium and massage room. Reports on that trip, which sat within a broader LIFESTYLE package that also referenced Nobu Grand Wailea as Oceanfront Stage for a Global Icon, underscored how central wellness and social spaces have always been to her time at sea. In that sense, the spa, gym and massage areas on her current catamaran are less a new indulgence and more an evolution of long standing preferences.
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