Pickup trucks are among the biggest sellers in the American vehicle market, and the third-quarter sales reports show the order shifting beneath the leaders. Year-to-date totals through September 2026 separate steady sellers from fast climbers and from nameplates losing buyers. Here are thirteen pickups, ranked by their United States sales for the first nine months of the year.
1. Ford F-Series: Still The Volume Leader
Ford’s third-quarter sales release, filed with the SEC, shows 561,508 F-Series trucks sold through September 2026. That keeps the line as America’s top seller, and the total sits 138,795 units above the Silverado in second place.
For shoppers, that volume means a very large supply of new and used examples to choose from. The number covers the entire F-Series family, so it says little about any single configuration, but it confirms that the lead over every rival remains wide.
2. Chevrolet Silverado: Second Place, Slightly Softer
Chevrolet moved 422,713 Silverados through September, according to a Reuters sales table, a decline of 2.2% from the same stretch of the prior year. The result holds second place on the list, though it trails Ford by a large margin.
A dip of that size is modest for a truck selling at this scale, and the Silverado still outsells the third-ranked Ram by 97,365 units. The figure reads as a small drift rather than a collapse, and the gap to Ford is the larger story here.
3. Ram pickup: The Year’s Big Climber
Ram is the story of the list. GoodCarBadCar’s pickup tables show 325,348 Ram pickups sold through September 2026, a gain of 25.4% over the same period of 2025. No other full-size truck in the top four is growing at anything close to that rate.
The jump still leaves Ram third, 97,365 units behind the Silverado, so the climb has not yet changed the podium. Buyers weighing a Ram may find the surge reflected in more inventory and incentive attention, though the sales data alone cannot confirm either.
4. GMC Sierra: Holding Almost Perfectly Level
GMC’s full-size truck finished the first nine months with 257,344 Sierra sales, down just 0.3% from the prior year. That is essentially flat, and it places the Sierra fourth overall, behind Ram by 68,004 trucks.
The near-zero change suggests a loyal and stable buyer base for the Silverado’s corporate sibling. For anyone cross-shopping, the Sierra’s steady numbers point to neither a bargain-bin clearance nor a supply squeeze, only a truck selling at the same pace as last year.
5. Toyota Tacoma: Midsize Leader With Growth
Toyota sold 214,875 Tacomas through September, a rise of 5.1%, per the same Reuters top-20 table. It is the highest-ranked midsize pickup here, ahead of every smaller rival on the list and 42,469 trucks behind the fourth-place Sierra.
That gap to the full-size Sierra is narrower than many shoppers might expect for a smaller truck. A Tacoma buyer is joining the largest crowd in its class, and the 5.1% gain shows that crowd is still growing, though this data tracks only sales volume.
6. Ford Maverick: Compact Pickup, Rising Sales
The compact Maverick posted 123,681 sales through September 2026, up 2.3%, based on GoodCarBadCar pickup figures. It ranks sixth and sits ahead of the Toyota Tundra by 13,601 units.
A small truck outselling a full-size competitor is a notable result for the segment. Shoppers who want a bed without a large footprint are clearly choosing it in volume, though the modest 2.3% gain suggests the Maverick is maturing rather than accelerating. Ford’s own lineup now spans compact to full-size.
7. Toyota Tundra: Full-Size Toyota Treads Water
Toyota’s full-size entry recorded 110,080 Tundra sales through September, a decline of 0.8%. Seventh place puts it below the four full-size leaders and 13,601 units under the smaller Maverick.
The decline is slight, so the Tundra is not losing ground quickly. Buyers who prefer it are a smaller group than those choosing Ford, Chevrolet or Ram, and the numbers show a truck holding a loyal niche rather than competing for the segment lead.
8. Chevrolet Colorado: Midsize Chevy Slips
Through September, Chevrolet sold 72,863 Colorados, a drop of 5.8%, according to PickupTruckTalk’s third-quarter report. That is the sharpest decline among the midsize trucks here apart from the Gladiator, and it leaves the Colorado eighth.
Nissan’s Frontier, which is growing quickly, now sits only 6,350 sales behind it. A shopper cross-checking midsize options may find the Colorado’s slide worth a look for deal potential, though the report does not say what is driving the decline.
9. Nissan Frontier: The Fastest Riser In The Top Thirteen
Nissan’s midsize truck sold 66,513 units through September, up 36.1% according to GoodCarBadCar’s rankings. That is the largest percentage gain of any truck on this list, ahead of even Ram’s 25.4%.
The Frontier remains ninth in volume, so the growth comes from a smaller base than the leaders. It does show real momentum for Nissan, and it is closing in on the Colorado, which still sits 6,350 units ahead of it in the year-to-date standings.
10. Ford Ranger: Quietly Adding Buyers
Ford’s midsize Ranger recorded 51,630 sales through September 2026, up 6.9%, a figure from PickupTruckTalk’s quarterly roundup. It ranks tenth overall and posted a larger percentage gain than the Tacoma’s 5.1%.
Ford now holds three spots on this list, with the F-Series, Maverick and Ranger spanning the full range of truck sizes. For buyers, that breadth means Ford can answer most pickup needs, though the Ranger itself sells in far smaller numbers than its larger sibling.
11. Honda Ridgeline: Quiet Sales Hold Nearly Flat
Honda sold 37,028 Ridgelines through September, down 1.0%, based on the same PickupTruckTalk report. That is a nearly flat result, and it puts the Ridgeline eleventh in the ranking.
The truck’s sales are small next to the Silverado’s 422,713, but the one percent dip shows a consistent audience rather than a fading one. Shoppers considering it are choosing a distinct alternative to the conventional pickups that dominate the top of the list.
12. GMC Canyon: A Twenty Percent Surge
GMC’s midsize Canyon climbed 20.3% to 33,545 sales through September, a strong gain that makes it the third-fastest grower on the list, behind only the Frontier and Ram.
The increase arrives while its Chevrolet Colorado cousin is falling 5.8%, so the two related trucks are moving in opposite directions. Buyers looking at General Motors midsize offerings are apparently favoring the GMC version, although the report does not explain why, and the Canyon’s total remains small beside the Colorado’s 72,863.
13. Jeep Gladiator: Largest Decline Of The Group
Jeep’s Gladiator closes the ranking with 30,944 sales through September, a fall of 18.8% according to GoodCarBadCar’s pickup data. No other truck on this list lost as large a share of its buyers.
The drop contrasts sharply with Ram’s 25.4% gain, a reminder that the pickup market is not rising evenly. Shoppers interested in a Gladiator may find more room to negotiate, though the figures do not reveal the cause of the slide.
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