
Electric cars are no longer a niche product for wealthy early adopters. From European capitals to Southeast Asian megacities and Andean mining towns, battery powered vehicles are reshaping how people move, how governments plan and how automakers fight for survival. The shift is uneven and sometimes messy, but the center of gravity in the car industry has clearly tilted toward electric power.
I see a global story unfolding in two directions at once. In rich markets, electric models are colliding with politics, infrastructure gaps and consumer fatigue. In poorer and middle income countries, new factories, raw material booms and cheap Chinese models are pulling electric mobility into the mainstream far faster than many analysts once assumed.
From boom to “EV winter” in the rich world
In the space of a few years, electric cars have gone from curiosity to core business for global automakers, yet the pace of expansion is already testing the limits of policy and infrastructure. Research on the global market shows that expected growth in electric car sales is still led by China and Europe, even as some governments scale back subsidies and tighten budget belts. Analysts tracking the global electric vehicle fleet expect it to reach 116 m units in 2026, a figure Gartner describes as achievable despite waning government support and rising geopolitical pressures. That scale alone signals that electric cars have crossed a threshold from experiment to entrenched part of the global fleet.
Yet the same data that confirms the boom also underpins warnings of an “EV winter” as sales growth cools. A detailed look at global registrations shows that Global EV sales climbed to 2.1 m units in a single month and 20.7 m over the year, but researchers now expect slower percentage growth from that higher base. Industry briefings describe how automakers face an Automakers Face period in which Sales Growth Slows, with particular Risks to China’s momentum and to companies that overbuilt capacity. I read those warnings less as a reversal and more as a sign that electric cars have entered the same cyclical, competitive reality that has long defined the wider auto market.
Europe races ahead while America hesitates
Nowhere is the divergence between policy ambition and market reality clearer than in Europe and the United States. In Europe, regulators have pushed hard on emissions rules and incentives, and as reported by Benchmark, Europe recorded the fastest growth in EV sales with volumes rising 33%. That 33% surge, driven largely by Battery electric models, reflects both generous subsidies and a dense charging network in countries such as France and Germany. Germany has gone further by launching a program that offers subsidies worth 1,500 to 6,000 euros per electric vehicle, explicitly aimed at small and medium income households, a policy that ties climate goals to social equity.
Across the Atlantic, the picture is more conflicted. Regulatory changes may have slowed electric vehicle adoption in the United States, even as the global picture accelerates. Analysts tracking the global race argue that Chart data from the International Energy Agency shows America losing ground in both production and adoption. Market share analysis, summarized under the heading Market, tells a similar story, challenging the assumption that electrification would remain confined to wealthy early adopters in a handful of countries.
Emerging economies seize the EV moment
While policy debates dominate headlines in rich countries, the most dramatic shifts are often happening in places long written off as laggards. In Southeast Asia, governments in Vietnam, Thailand and Indonesia are courting battery plants and assembly lines, betting that cheap labor and growing domestic demand can turn them into regional hubs. Forecasts of which automotive markets will electrify fastest, Based on EV Volumes’ December projections and Actuals from 2015 to 2024, increasingly highlight these countries as growth engines rather than afterthoughts. That shift is reinforced by the arrival of low cost Chinese brands and by domestic champions that see an opening to leapfrog internal combustion technology.
Resource rich nations are also repositioning themselves. In South America, Bolivia is trying to convert its vast lithium reserves into downstream jobs and leverage in battery supply chains, even as it navigates environmental and political tensions. Analysts tracking where EVs are taking over note that global registrations rose 20.7 m in 2025, with some markets adding 1.7 million units, up 48%, figures highlighted under the heading Where EVs are taking over. In that context, the surge of interest in countries like Bolivia is less about speculative mining booms and more about securing a place in a value chain that is already global and already enormous.
China’s dominance and the price war reshaping the market
No country illustrates the new balance of power more starkly than China. Chinese manufacturers have combined scale, aggressive pricing and tight control over battery supply chains to vault ahead of Western rivals. Earlier this year, China saw BYD overtake Elon Musk’s Tesla as the world’s biggest seller of electric vehicles, marking the first time the American rival has been beaten in annual sales. That milestone, reported as BYD pulling ahead of Elon Musk’s brand, underscores how quickly the competitive landscape has shifted.
China’s domestic policies have reinforced that lead. In China, the EV industry has benefited from tax breaks including a 5% tax on EV buyers, part of a broader package described in coverage of Analysts at Benchmark Mineral Intelligence. Those same analysts note that global EV registrations rose 20.7 m in 2025, a figure they attribute in part to China’s scale and export push. Video explainers that contrast Norway and China show how a small, wealthy European market and a vast Asian manufacturing powerhouse have both become reference points for the rest of the world, albeit through very different paths.
Cheaper models, policy headwinds and the next wave of buyers
As the first wave of affluent early adopters runs its course, the next phase of growth depends on reaching middle and lower income drivers. Industry forecasts under the banner Electric Mobility 2026 argue that the global EV share of new car sales is set to keep rising, with projections of 24% in 2025 and 26% in 2026, trends summarized in Electric Mobility and The Trends That Will Redefine the Road. To hit those numbers, automakers are racing to cut costs, simplify drivetrains and redesign vehicles around cheaper battery chemistries, developments that are already putting new demands on engineering polymers and thermal management, as detailed in technical work on Regulatory shifts and drivetrain evolution.
At the same time, the industry is grappling with a narrative of disappointment that does not always match the data. Commentators warning that Electric Vehicles Have a Bumpy Road Ahead point to slowing growth and policy reversals, while others, including Scott from Clean Technica, argue in a Dec discussion that EV Sales Aren’t Collapsing and that the market is simply normalizing. A separate Business Insider analysis notes that EVs stumbled into 2026 and that Now automakers are betting on cheaper cars, a strategy that could unlock demand among buyers who have so far been priced out.
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