Image Credit: NASA/Tony Gray, Tim Powers, Tim Terry - Public domain/Wiki Commons

Europe’s leading aerospace manufacturers, Airbus, Thales, and Leonardo, have joined forces to create a formidable competitor to SpaceX. This strategic alliance, known as Project Bromo, aims to enhance Europe’s space autonomy and competitiveness in the rapidly evolving orbital sector. The announcement, made on October 23, 2025, marks a significant step towards reducing Europe’s reliance on non-European space service providers.

The Key Players in the Combination

Airbus, a major player in the European aerospace industry, brings a wealth of experience in satellite manufacturing and launch services to the table. As a cornerstone of the new entity, Airbus’s established operations provide a solid foundation for the ambitious goals of Project Bromo. The company’s expertise in developing and deploying advanced satellite technologies positions it as a critical component in the quest to rival SpaceX’s dominance in the space sector.

Thales contributes its extensive capabilities in space systems, particularly in defense and telecommunications satellites. The company’s focus on cutting-edge technology and innovation complements the strengths of its partners, ensuring that the new entity can offer a comprehensive range of services. Thales’s role in the alliance underscores the importance of integrating diverse technological expertise to create a robust European competitor in the space industry.

Leonardo, known for its proficiency in electronics and satellite payloads, rounds out the trio of aerospace giants. The company’s specialization in these areas enhances the collective capabilities of the new entity, enabling it to deliver sophisticated and reliable space solutions. Leonardo’s involvement highlights the strategic importance of combining complementary skills and resources to achieve the ambitious objectives set forth by Project Bromo.

Structure of the New Space Entity

The formation of Project Bromo involves the integration of the space divisions from Airbus, Thales, and Leonardo into a single operational unit. This unified structure is designed to streamline operations and maximize efficiency, allowing the new entity to compete effectively with SpaceX. By consolidating their resources and expertise, the three companies aim to create a cohesive European rival capable of delivering competitive satellite production and launch services.

A key focus of the new entity is the development of reusable launch technologies, a critical area where SpaceX has set the standard. By investing in research and development, Project Bromo seeks to advance Europe’s capabilities in this domain, ultimately reducing costs and increasing the frequency of launches. This strategic emphasis on innovation and cost-effectiveness is essential for establishing a sustainable presence in the global space market.

Initial steps in the merger include the joint development of technologies that enhance the efficiency and reliability of satellite deployments. By leveraging the combined strengths of Airbus, Thales, and Leonardo, the new entity aims to offer a compelling alternative to SpaceX’s services, attracting both commercial and governmental clients seeking reliable and cost-effective solutions.

Strategic Objectives and Autonomy Goals

One of the primary objectives of Project Bromo is to boost Europe’s space autonomy by reducing dependence on non-European providers for orbital access. This goal is driven by the need to ensure that Europe can maintain control over its space infrastructure and capabilities, particularly in the face of increasing geopolitical tensions and competition in the space sector. By establishing a strong European presence, the alliance aims to secure a significant share of the global space market.

The collaboration between Airbus, Thales, and Leonardo is also aimed at challenging SpaceX’s dominance in orbit. By pooling their resources and expertise, the three companies plan to develop cost-effective satellite deployment solutions that can compete with SpaceX’s offerings. This focus on affordability and efficiency is crucial for attracting clients who are looking for reliable and budget-friendly options for their space missions.

In response to global shifts in the space market, European firms are increasingly recognizing the need to unite and collaborate. Project Bromo represents a broader push for European companies to work together to enhance their competitiveness and resilience in the face of growing challenges. By fostering collaboration and innovation, the alliance seeks to position Europe as a leading player in the global space industry.

Potential Impacts on the Global Space Sector

The creation of a new European space entity has the potential to significantly impact the global space sector by offering competitive launch services for both commercial and government satellites. By providing an alternative to SpaceX, the alliance could drive down costs and increase the availability of launch options, benefiting clients worldwide. This increased competition is likely to spur further innovation and efficiency improvements across the industry.

Europe’s bid to rival SpaceX also includes potential funding from the European Space Agency, which could provide additional resources and support for the development of new technologies and capabilities. This financial backing would enable the new entity to accelerate its growth and enhance its competitive edge, further solidifying Europe’s position in the global space market.

However, scaling operations to match SpaceX’s capabilities presents significant challenges. The new entity will need to invest heavily in infrastructure, technology, and talent to achieve the level of efficiency and reliability that SpaceX has demonstrated. Despite these challenges, the initiation of Project Bromo planning on October 21, 2025, marks a promising start for Europe’s efforts to establish a formidable presence in the space sector.

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